Online Communications

For many of our clients, online communications play a key role in getting the message out to sales prospects. Depending on the goals, the strategy can vary from an intensive blogging strategy to an online media and advertising blitz. Our team has global experience in developing and driving a compelling message that increases awareness and response rates.

Areas covered:

Banner Ads
Banner ads can be an effective tool for promoting a brand or as part of a campaign. Kirk as designed a number of electronic e-banners that work both as a branding and lead generation tool.

HTML & Text Mailers
HTML mailers can be one of your most effective weapons in gaining brand recognition. If you are attending a tradeshow or running a seminar, then we encourage our clients to send out an HTML mailer to the audience before, during and after an event. It takes many impressions for a customer to start to recognize your brand and value proposition in the marketing place.

Direct mail can also have a similar effect. Although we use it less in today’s online world, it can be effective for some markets where online communications is less prevalent.

Key Word Analysis
Did you ever wonder how you competition is landing all the big deals? There is probably a good chance that they have invested in an aggressive key word buying program. Google and the key words that pop up on any Google search are a key component in driving leads to your website. Kirk can conduct a complete audit of key words in your marketplace which will provide you with:

• Most searched terms in your industry
• Most popular words purchased by your competitors
• Recommendations on which key words to buy
• On-going maintenance of your key word program

Please below to see our portfolio.