Animetrics Selects Kirk Communications as
Agency of Record
Portsmouth, N.H., November 19, 2007 - Kirk Communications (www.kirkcommunications.com) today announced that Animetrics (www.animetrics.com),
a biometrics company and the leading developer of facial recognition technology, has selected the firm
as its agency of record. Animetrics is focused on providing corporate and government organizations with
leading facial biometrics solutions that provide unparalleled accuracy and speed-of-identification.
Kirk Communications was hired for its proven ability to obtain press coverage in Animetrics' target markets
using an innovative suite of public relations and business promotion services and integrated marketing
solutions. Kirk Communications specializes in working with fast-growth companies across a broad range of
industries. In the coming year, Kirk will guide Animetrics through several ground-breaking initiatives in the
biometric space.
"We were looking for an agency that had a wide range of capabilities to accommodate our needs as we
grow," said Paul Schuepp, CEO, Animetrics. "Kirk Communications provided us with a senior team that has
provided outstanding creative work while also giving us direction on strategic initiative," he said.
"We enjoy working with companies like Animetrics because they provide us with multiple tactical and strategic
marketing challenges," said Nate Tennant, founder, Kirk Communications. Our experienced team uses an
integrated marketing approach combining web, print and public relations that helps our clients raise their
strategic value," he said.
About Kirk Communications
Based in Portsmouth, N.H., Kirk Communications is a leading provider of integrated marketing solutions that include
interactive and graphic design, public relations, campaign design and management. Kirk Communications' clients
include CipherOptics, Telindus and IMT Partners. For more information, visit www.kirkcommunications.com
About Animetrics
Animetrics Inc. is a leading developer of 3D imaging for facial biometric systems. Utilizing breakthrough
technology, Animetrics products solve critical issues associated with facial recognition including variations
in pose and lighting. Powered by Animetrics FACEngineŽ technology the company's core algorithms are
comprised of five patent-pending technologies forming the basis for next-generation 3-dimensional facial
recognition applications. Given the accuracy of its patented 3D imaging technology, Animetrics is driving
market acceptance of facial recognition biometrics in government, homeland security and law enforcement
applications. Animetrics is headquartered in Conway, N.H. For more information visit www.animetrics.com
